※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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:: Performance Marketing Manager(4년 이상~) :: | |
Company Introduction | 외국계 유명 신발 회사 |
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Job Description | • Define and execute strategies for digital channels with ultimate goal of driving acquisition and traffic to own mall • Responsible for planning from target definition to budget allocation among channels, campaign execution, coordinating external agencies, monitoring and optimizing • Traffic optimization by analysing ROI on weekly basis including performance dashboards and metrics reporting • Increase conversion rate by analysing its performance and identify areas where new strategies can be implemented, meanwhile to enhance user experience across all channels • Establish brand based strategic plan of SEO/SEM • Forecast channel specific demand and own respective investment business casing • Plan and implement strategies of social media, affiliation channels and owned content • Monitor, measure and report performance of all digital marketing campaigns (ROI and KPIs • Identify trends and insights, and optimize spend on performance • Ensure all the content produced deliver the purpose and meet the KPI on readership, likes, engagement and sales conversion • Coordinate with Brand Marketing & Merchandising Team on digital marketing • Develop and execute synergies between online and offline marketing events |
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Job Requirement | • Minimum 4 years’ experience in managing digital marketing in apparel / fashion retail with a proven track record of driving qualified traffic, ROI and sales. Experience in global brand business environment preferred. • Familiar with fashion retail online shopping malls’ back-end marketing system & know-how • Communication experience oriented to the business of e-commerce • Ability to manage and coordinate external resources (marketing agencies etc.) providing briefings, technical specs/requirements, monitoring implementation and tracking results of every project • Proven ability to shift through data, identify critical information and execute fast • Excellent analytical skills, good time management, attention to details, and strong project management skills • Strong team spirit, open-minded and excellent communication and organizational skills • Ability to meet the deadline and work under high pressure & fast paced environment • Commercial and sales-oriented |
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Location | 서울 | Degree Level | 대졸이상 |
Career Level | [과장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | 국영문 이력서 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 박지수 / 컨설턴트 02-6281- 5059 suepark@nterway.com |
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