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※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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| :: PR and Marketing Manager (차/부장급) :: | |
| Company Introduction | 글로벌 유명 패션 그룹사 |
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| Job Description | • Work closely with Global Brand & Marketing dept to build a digital first locally relevant strategy and plan to drive goals forward to support business growth, supporting the customer journey from A-Z, e.g. brand awareness, acquisition, engagement and conversion in all communication channels. • Create, plan and execute local marketing initiatives and PR/brand activations. • Develop and deliver strategic media plans with owned media (Newsletter,Kakao,Blog) as well as digital paid channels (Naver Brand search, FB/IG ads, Google Ads, Network DA e.g Criteo, Display advertisement e.g Kakao bizboard, Naver GFA) • Responsible for market analysis of the consumers, competition, channels, media etc. and responsible to share and present to the Global brand and marketing team. • Secure PR/brand communication and marketing plan for omni platforms. • Work closely with Local Online team for digital assets & content management. • Partner cross-functionally with local merchandising, visual, e-commerce and content teams to contribute innovative digital ideas and drive omni marketing campaigns. • Collaborate with global brand and marketing teams to develop local influencer strategy and partnering with on-brand influencers. • Be the expert in local paid search/media ad buys/SEM channels by leading strategy development, campaign management, testing and execution. • Assist with negotiation with partners, for competitive terms, marketing resources to ensure the highest brand visibility. • Manage local PR, brand and marketing budget. |
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| Job Requirement | - Minimum 7 years within Marketing from the fashion industry - MUST have 'Digital marketing & Branding ' Career - Knowledge in integrated marketing communications including online and soial media - Experience managing people, agencies, budgets and contract negotiations - Experience in diverse channel marketing is preferred - Strategic mindset - Stuctured and Organized - Drive and Initiative - Expert in communicative |
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| Location | 서울|서울 | Degree Level | 대졸이상 |
| Career Level | [협의] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | 이력서(영문)_경력기술서(이력서내 기재)_워드파일 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 김지연 / 상무이사 02-6281- 5010 katk@nterway.com |
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