※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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:: Marketing CRM Part Leader :: | |
Company Introduction | 글로벌 프리미엄 캐주얼 의류 브랜드 한국지사 |
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Job Description | Leading a CRM team, responsible for developing and reinforcing a customer centric CRM strategies and actions with data based insights and intelligence. Ultimately contribute to business goals by improving customer journey. 1.Reinforce the overall consumer management capability of Brand membership in order to provide a high level of service and excellent consumer experience by capturing and analysing data across all key tough-points. 2. Create and propose the CRM roadmap embracing all existing and potential opportunities to improve customer experience and journey with the brand. 3. Formulate CRM strategies and programs and ensure that they are aligned with the business overall objectives. 4. Manage analysing, leveraging and segmenting customer data and translate them into targeted activities to drive acquisition, retention and incremental sales. 5. Initiate research on trends and identifies emerging opportunities that the business could capitalize on and gain a competitive advantage in terms of consumer acquisition and retention in the market. 6. Supervise the team to plan and develop CRM animation plan, brand offers, managing campaign/programs. Accordingly, create communication messages and means aligned with marketing guidelines, in creative and timely manner. 7. Ownership of the promotional schedule across all channels optimising both response and ROI 8. Collaborate and support the sales and Omni-channel team by providing the solutions meeting business needs 9. Monitor performance for CRM animation and key CRM KPIS and ensure if all action in line with target. 10. Communicate and coordinate with all internal services and vendors for all CRM related subjects. 11. Structure those strategies and programs against allocated budgets for the best results |
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Job Requirement | Profile : Proven work experience as a CRM specialist with database management experience : 12-15 years of relevant experience in a fast-paced and competitive market environment Education : Minimum University Degree Qualification & Skills : Solid experience with customer relationship management and KPI metrics Demonstrate a strategic mindset and be prepared to challenge existing practices Results driven; highly analytical and data liberate Commercially astute and creatively aware Practical knowledge of working with the CRM system Team player with excellent people management and inter-personal skills Proactive & independent and willing to take initiatives Superb verbal and written communication skills with a high degree of comfort interpreting results and communicating insights/ Good understanding on consumer marketing Good English skill is required Experience in fashion, premium retail preferred Others : Passion for fashion is plus |
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Location | 서울 | Degree Level | 대졸이상 |
Career Level | [차장급][과장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | 이력서, 경력기술서, 자기소개서 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 이승재 / 상무이사 02-6281- 5087 jacop@nterway.com |
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