※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
|
:: Asso. Easy Drinking Director (선임부장급) :: | |
Company Introduction | 국내 유명 외국계 F&B 대기업 |
---|
Job Description | •Overall responsible for formulating Global Brand Strategy and developing Brand Plans & Marketing Programs for Easy Drinking Brands; Budweiser, Corona to effectively deliver the volume, share and brand health KPIs; - Commercial performance (Net Revenue) - Brand Health & Guidance (Consideration, Key image attributes) - Other project based KPIs • Manage overall development & deployment of brand strategy and annual brand action plan for Easy Drinking Brands. • Study market opportunities, competition, brand portfolio and margin pool analysis for brand expansion by developing and monitoring various consumer researches and retailer surveys. • Manage & Deliver overall brand campaign, Marketing events/calendar, including PR/Sponsorship activities. • Set, Manage and Monitor Marketing communication strategy and action plan for Easy Drinking Brands. • Cooperate with Trade Marketing team to monitor and report Easy Drinking brands' visibility in the market. • Translate Easy Drinking Brands elements into plans, go-to-market strategies, and innovative growth strategies. • Shape and communicate the vision and mission of Easy Drinking Brands. |
||
---|---|---|---|
Job Requirement | • Minimum BA/BS, preferably with a MBA and/or strong coursework focus on in Marketing, Business Administration • Fluent proficiency in verbal and written English & Korean. • Analytical skills and attention to detail. • Ability to manage and allocate budgets. • Establish performance specifications, cost and price parameters, market applications and sales estimates • Measure and report performance of all marketing campaigns, and assess ROI and KPIs • Creativity and an ability to produce innovative and original ideas. • Oversee new and ongoing marketing and advertising activities and trends. • Strong leadership & ownership to manage a team of marketing people working on brand initiatives. • Communicate and manage multiple internal and external stakeholders. • Inclusive and collaborative spirit / solid team player. • Min. 8 years of relevant work and/or experience in Brand Marketing, Product Marketing, Product Management, Strategy Development in leading in leading CPGs, Beverage/Beer, Creative Agency, Management Consulting industry |
||
Location | 서울 | Degree Level | 대졸이상 |
Career Level | [부장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | MS word file국영문 이력서 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 이모니카 / 컨설턴트 02-6281- 5047 monicalee@nterway.com |
---|