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※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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| :: Asso. Value & Core(Non-Cass) Brand Director (선임부장급 :: | |
| Company Introduction | 국내 유명 외국계 F&B 대기업 |
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| Job Description | - Develop brand strategy and annual brand action plan of Value & Core(Non-Cass) brand and other potential local brands (OB, FiLGOOD, Hanmac) - Define portfolio strategy and short term/long term brand positioning - Study market opportunities, competition, brand portfolio and margin pool analysis for brand expansion - Develop and monitor various consumer researches and retailer surveys - Develop brand campaign - Develop media communication strategy and action plan for Value & Core(Non-Cass) brands. - Cooperate with PR/Sponsorship team to develop and monitor tailor-made PR/Event/Sponsorship plan - Deliver Marketing events and calendar - Cooperate with trade marketing team to monitor and report brand’s visibility in the market |
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| Job Requirement | - Bachelor degree or above, preferably in Marketing, Communication, commercial or related field - Min. 8+ years and above in marketing, preferably within FMCG industry - Understands the external environment (competitive and market) and identifies new sources of opportunity - Balances facts with intuition to distill complex opportunities into compelling business cases - Anticipates future trends to engage and recruit youth consumers - Crafts a vision for what the brand / category / market could be - Demonstrates judgment to define a compelling core creative idea - Understands how to utilize marketing assets and strategic alliances to create stronger connections w/ consumers - Deploys discipline and process to improve impact and speed to market - Understand how to leverage & best manage agencies (briefs, evaluations, etc.) - Good negotiation and inter-person communication skill - Planning, execution, control and evaluation - Team work spirit. |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [부장급] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | MS word file국영문 이력서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 정화성 / 이사 02-6281- 5063 junghs@nterway.com |
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