※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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:: Senior Manager, E-Commerce, Indirect :: | |
Company Introduction | 외국계 생활 가전 기업 |
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Job Description | 1)eCommerce • This is role is directly responsible for defining and driving the strategy for the Korea e-commerce business in order to achieve sales objectives, within the profit targets, while preserving and building the brand integrity • With support from digital retail merchandiser and a ecommerce acquisition lead, this role is fully responsible for on line P&L, analytics and reporting on 3rd party online stores (e.g. SSG.com, H mall, GS shop, Lotte I mall, Naver, KAKAO gift, etc) and indirect online channel (e.g. Coupang, etc) • Plan and execute marketing and promotional calendar, driving sales and margin, lead generation, consumer acquisition, site traffic, improving average transaction size, and order frequency. • Ensure alignment with global vision whilst maintaining local relevance • Ensure alignment with regional/ local retail marketing strategy and activation plans • Managing the digital experience optimization at 3rd party online channels via up-to-date product description page with qualified assets, search results cleansing, consumer journey optimization based on successful negotiation with channels. • Drive 3rd party online key account sales planning processes to increase forecasting accuracy and ensure monthly delivery of results based on risk & opportunities assessment. 2) Digital marketing capabilities • You will drive revenue across our Direct to consumer channels through innovative strategies and tactics designed to acquire, retain, reactivate and reward consumers across all segments. • Building consumer centric strategies for lead generation, new customer acquisition and sales growth via digital and direct marketing. |
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Job Requirement | • 10 years’ experience and proven track of record in delivering significant revenue growth through strategic planning & brand partnerships • Strong commercial acumen; P&L and budget management are a key part of this role. Managing Sales Forecasting (Weekly / Monthly / Quarterly) and annual budget based on inventory projection, communication plan and promotion scheme development • Proven experience with owned eCom website or 3rd party eCom channel management, as well as digital marketing • Knowledge of consumer lifecycle journey, CRM and eCRM • Managing logistics, 3rd party agency (e.g. backend operation & maintenance, asset creation, SEM & media optimization) • Ability to work well within a cross departmental team framework • Build up Go-to-Market strategy based on good understanding of channels, consumer behavior and their journey • A proven leader with the ability to coach and develop across a wide team • Must be proficient in Google analytics, MS Excel, Powerpoint • Fluency both in Korean and English |
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Location | 서울 | Degree Level | 대졸이상 |
Career Level | [부장급][차장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | 영문 이력서 및 경력기술서 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 이성숙 / 전무이사 02-6281- 5025 alysha@nterway.com |
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