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※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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| :: Marketing Director :: | |
| Company Introduction | 외국계 명품 회사 |
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| Job Description | 1) Client - Establish client strategy and drive customer activation through KPIs management - Build marketing plan for in-store activation and promotion operations in line with local specificities - VIC management and activation in line with global expectations and local market specificities 2) Advertising / Media - Develop annual digital media plan for Korea in line with the global media strategy - Lead digital advertising negotiation to wider awareness and enhance the online performance - Perform marketing initiatives and media data optimization - Analyse advertising effect and evaluate brand positioning - Work closely with agencies to deliver timely and relevant market intelligence reports, including consumer insights, competitors key campaign media spending analysis, and new media format and trends 3) Digital / Ecom - Plan and execute digital platform (SNS/Kakao channel management, online contents development, online AD & digital event) - Collaborate and manage opportunities with external digital partners - Analyse market to review local digital trend, new e-media behavior, products, and new technology with stakeholders - Build Korea Ecom development and strategic roadmap - Responsible for the Ecom business performance - Drive performance marketing plan to drive traffic/conversion |
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| Job Requirement | - Minimum of 12 years’ experience - Experience in fashion/luxury/retail industry/multinational company preferred - Designing and implementing strategies related to client, media and digital including Ecom - Balancing multiple projects at different stages in the process - Building cross-functional relationships between departments - Building and maintaining relationships with external stakeholders - Planning and supporting event and promotion - Fluency in English and Korean |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [임원급][부장급] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | 이력서 및 경력기술서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 이성숙 / 전무이사 02-6281- 5025 alysha@nterway.com |
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