※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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:: Marcomm. Manager(차장급) :: | |
Company Introduction | 글로벌 유명 패션 그룹 |
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Job Description | [1.Marcomm Strategy Planning and Execution] ▪Lead the localization of global marketing, market objectives and priorities into the seasonal MarComms calendar/plan for all consumer touchpoints. ▪Accountable for the overall marketing budget. ▪Drive key deliverables that create distinction and enhance the brand’s reputation in partnership with the cross-functional teams. ▪Provide strategic media buying on the role of consumer journeys and optimizing stories across the advertising ecosystem. ▪Leverage expertise to influence strategic messaging, positioning, brand building and issues management. ▪Plan and execute the key events to leverage seasonal marketing initiatives and brand strategies. [2. PR & Media Relations Management] ▪Manage media relations, including new media relations, to maintain close relationship with key media. ▪Work closely with agency to draft and disseminate press release for maximum media coverage. . [3. Entertainment Influencer Marketing (EIM)] ▪Develop a plan to locally implement the Entertainment and Influencer Marketing (EIM) strategy ensuring a strong brand-relevant local trendsetters and influencers portfolio. ▪Manage celebrity seeding and TV drama product placement to ensure the right products are being communicated at the right time and place. [4.Trade Marketing] ▪Create promo plans and deliver materials on time to the stores to maximize all brand plans & development. [5. e-Commerce Content Support] ▪Apply appropriate and effective communication contents thru the e-Com campaign calendar. [6. Internal Communications] ▪Ensure that the team provides actionable recommendations and calls for action based on MarComms plans. [7. CRM ] |
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Job Requirement | 1. Bachelor degree or above 2. 12+ years of professional experience in multi-national business environment 3. Knowledgeable in Marketing / Product Development 4. Proficient in MS Office (Word, Excel, and PowerPoint) 5. Fluent in English both verbally and written |
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Location | 서울|서울 | Degree Level | 대졸이상 |
Career Level | [차장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | 영문이력서_경력기술서(이력서내기재) / 워드파일 형식 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 제출된 서류는 일체 반환하지 않습니다. - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 김지연 / 상무이사 02-6281- 5010 katk@nterway.com |
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