:: Senior CRM Manager :: | |
Company Introduction | 외국계 유명 패션브랜드사 |
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Job Description | Customer data management & analysis • Supervise CIEM data management and analysis to design optimal CRM framework and initiatives • Lead initiatives to enhance customer data accuracy and quality (data capture, single customer view and data quality monitoring) • Strategically segment customers based on key metrics for tiered and targeted outreach Customer data management & analysis • Supervise CIEM data management and analysis to design optimal CRM framework and initiatives • Lead initiatives to enhance customer data accuracy and quality (data capture, single customer view and data quality monitoring) • Strategically segment customers based on key metrics for tiered and targeted outreach VIC Clienteling • Develop and execute tiered VIC programs for brand loyalty enhancement: trade in, up & across • Enhance brand loyalty via planning and rollout of VIC annual gifting program and VIC bespoke events Reporting & Administrative • Annual CRM budget planning, FCST and actualization • Publish CIEM reports (per channel, per store, etc.) • CRM calendar development |
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Job Requirement | • Minimum of 10-15 years of experience in CRM • Bachelor’s degree required • Strong strategic, analytical and interpersonal skills with a self-motivated approach • Ability to manage multiple projects in a fast-paced environment • Data analysis and management skills, project management experience • Retail industry, preferably in global fashion/luxury, apparel & FMGC brand experience. • Fluent English skill both written and spoken • Experience in setting up CRM program or/and system (in alignment with global and local 3rd party vendor) preferred |
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Location | 서울 | Degree Level | 대졸이상 |
Career Level | [부장급][차장급] | ||
No. of Recruitment | 1 | ||
Salary | 협의 | ||
Required Document | 워드파일의 영문이력서 | ||
Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
Contact/Inquiry | 박지수 / 컨설턴트 02-6281- 5059 suepark@nterway.com |
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