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:: Brand Management Specialist ::
Company Introduction Global food manufacturing company
Job Description - New Product Development
• New product strategy development
• Manage all aspects of new product development process
• Manage new product launch timing and tactics
- Ongoing Brand Marketing & Management
• Develop annual and longer-term brand/business strategy, marketing plan & budget
• Monitor and maintain marketing budget and brand P&L
• Partner with appropriate vendors to develop and execute efficient and effective marketing programs that build brand awareness and encourage product trial and repeat purchasing (via in-store vehicles, online promotions and advertising, social media, PR and event marketing and mainstream media advertising (print, radio, television) as budget warrants)
• Develop and conduct market research to continually assess brand awareness and consumer perception; modify brand tactics as warranted from research findings
• Maintain and refresh consumer website as brand continues to evolve
• Lead cross functional team on ad hoc brand-related project
Job Requirement - MBA preferred
- At least 5 years of relevant business experience in a consumer marketing role. A food company experience is a plus.
- English & Korean
- Leadership, analytics, strategic thinking, creativity, good knowledge and familiarity with Asian foods a strong plus
Location California(CA) Degree Level Bachelor’s Degree
Career Level [Manager]
No. of Recruitment 1
Salary negotiable
Required Document Resume
Others 채용보류 후 재오픈 Position
Contact/Inquiry Executive Director  Sean Kim / 213-383-2334~5 sean@nterway.com
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